Italy is becoming pretty technologic about tourism, especially when linked to the historical and archeological heritage: after the augmented reality reconstruction of Ara Pacis (you can find the article here) , now it’s the turn of Trajan’s Forum!
Thanks to the project “Museo Glass Beacon: the museum of the future“, it will in fact be possible to take a unforgettable visit of the Imperial Forums Museum in the Trajan’s Markets, during which we will be able to experience the museum path in a completely new and immersive way. The monuments will come to life in front of our eyes thanks to an app created ad hoc and the use of augmented reality viewers Glass and Beacons: information, text, images, video or an audio file about fourteen main monuments inside the path ill appear in front of us thanks to the Beacons that, as we approach them, will activate the augmented reality glasses.
This project is the result of the competition “Future Culture” announced by Regione Lazio last year, open to young creatives and aimed to the realization of an hardware and software product with multimedia characteristics for the innovative fruition of cultural events and contents; the competition has been won by Mirko Di Ciaccio with this project, that has been accepted straight away by the Museum and supported by Sovrintendenza Capitolina dei Beni Culturali, then made technically possible by ETT S.p.a.
For two months, from October 14 to December 14, inside the Imperial Forums Museum in the Trajan’s Markets will be possible to receive for free one of the 9 augmented reality viewers Glass and to experience the emotion of seeing one of Italian archeological heritage come to life.
We think this is a good occasion to enjoy one of the major archeological marvels on the Italian ground in a unforgettable way: don’t miss it!
After the augmented tour that helped us discover ancient Rome and its Imperial Forums, Italy’s capital decided to surprise us again creating an amazing initiative featuring once more augmented reality.
This time is the turn of Ara Pacis, that will have back its original colors with tridimensional lights to make the tourists revive the history of the ancient altar that the Emperor Augustus dedicated to peace.
Wearing headsets for augmented reality and headphones, the visitors will live an engaging and immersive experience: they will be able to attend a show made of colors and 3D lights, reviving the atmosphere and the beauty of the monument in all its ancient magnificence; at the same time they will listen to the story of Ara Pacis through an audio document available in five different languages.
Giovanna Marinelli, Assessor of Culture in Rome, said:
“Since soon there will be Jubilee, we studied a new project to give value to our cultural heritage. We thought Ara Pacis was perfect since last year, illuminated and colored, had an extraordinary success among the public. In that occasion was made a 3D model of the altar on which, following philological and historical parameters, was affixed the original color and this permitted us to recreate the original polychromy without risks for the conservation. This year we thought to go beyond and to give visitors a more engaging experience thanks to augmented reality and last generation glasses.”
Augmented reality applied to tourism is a growing trend, and this is why Experenti thought to different solutions that can transform museums, cities, artworks in exciting cultural experiences; do you want to know how?
Have a look to the magic solutions we can create to transform your touristic and cultural tours in a Wow experience!